top of page



Highly versatile and user-friendly Excel model for the preparation a of 5-year rolling 3 statement (Income Statement, Balance Sheet and Cash flow Statement) financial projection with a monthly timeline for a startup or existing sports club or sports complex business generating membership fee revenue together with revenue from court rentals, day visitors, provision of services (eg child care, personal training), product sales (Cafeteria, sports shop etc) and other ancillary income.


The model allows the user to model up to 5 different membership offerings each with 3 timeline options (monthly, quarterly and yearly) and renewal/churn rates to estimate number of members over time. The model includes 5 categories for each of the other revenue sources (court rentals, day visitors, services, product sales and other income) making it a versatile and comprehensive model for any business or person operating or investing in a sports club or complex.


The model follows good practice financial modelling principles and includes instructions, line item explanations, checks and input validations and incorporates a discounted cash flow valuation calculation using the projected cash flows.





The key outputs include:

  • Projected full financial statements (Income Statement, Balance Sheet and Cash flow Statement) presented on a quarterly basis across up to 5 years and summarised on an annual basis.
  • Dashboard with:
    • Summarised projected Income Statement and Balance Sheet;
    • Compounded Annual Growth rate (CAGR) for each summarised income statement and Balance Sheet line item;
    • List of key ratios including average revenue growth, average profit margins, average return on assets and equity and average debt to equity ratio;
    • Bar charts summarising income statement and Balance Sheet projections;
    • Chart presenting revenue mix and total revenue by revenue stream per month
    • Gross profit by revenue stream
  • Discounted cash flow valuation using the projected cash flow output.
  • Breakeven analysis





Inputs are split into Income Statement and Balance Sheet Inputs. Most inputs include user-friendly line item explanations and input validations to help users understand what the input is for and populate correctly.


Setup Inputs:

  • Name of business;
  • Currency;
  • First projection year and month;
  • Naming for revenue, cost, fixed asset and borrowing categories
  • Sales tax applicability for revenue and cost categories;


Actuals Inputs:

  • Opening balance sheet (for existing businesses);
  • Income Statement actuals (for trend analysis);


Projection Inputs:

  • Membership Revenue
    • Volume of New Users;
    • Monthly, annual, quarterly membership mix;
    • Renewal rates;
    • Membership prices;
  • Court Rental Revenue
    • Number of courts;
    • Maximum turnover per court;
    • Average utilisation;
    • Court rental fees;
  • Day Visitor revenue, Service Revenue and Other Income
    • Volume and Rate / revenue per unit;
  • Product Sales
    • Transaction volumes and average spend per transaction;
  • Variable Costs including:
    • Cost per sale and per member for membership revenue;
    • Variable cost percentages for service revenue and other income;
    • Cost of sale percentages and safety stock percentage for product sales;
    • Average Credit terms received;
  • Other cost inputs including
    • Marketing costs;
    • Staff costs;
    • Other costs;
  • Sales and corporate tax inputs including rate and payment periods;
  • Dividend inputs including amount or percentage of retained earnings and frequency;
  • Fixed Assets including addition amounts and useful life;
  • Borrowings including addition/redemption amounts and interest rate;
  • Share Capital additions.





The model comprises of 9 tabs split into input ('i_'), calculation ('c_'), output ('o_’) and system tabs. The tabs to be populated by the user are the input tabs ('i_Setup', ‘i_Actuals’ and 'i_Assumptions'). The calculation tab uses the user-defined inputs to calculate and produce the projection outputs which are presented in 'o_Fin Stats', ‘o_Charts’ and ‘o_DCF’.





Other key features of this model include the following:

  • The model follows best practice financial modelling guidelines and includes instructions, line item explanations, checks and input validations;
  • The model is not password protected and can be modified as required following download;
  • The model contains a dynamic timeline that allows for a mix of actual and forecast period across a 5-year period allowing projections to be rolled forward from month to month;
  • Timeline is split on a monthly basis and summarised on an annual basis;
  • Costs are split into: variable and fixed for better driver-based forecasting;
  • The model allows for the following number of underlying categories for each line item (these can be easily expanded if required):
    • Membership options – 5 options
    • Court rental revenue – 5 categories
    • Day Visitor revenue – 5 categories
    • Service revenue – 5 categories
    • Product revenue – 5 categories
    • Other income – 5 categories
    • Staff costs – 8 categories;
    • Marketing costs – 5 categories;
    • Other expenses – 15 categories;
    • Fixed Assets – 5 categories;
    • Borrowings – 3 facilities;
  • Apart from projecting revenue and costs the model includes the possibility to model inventory, deferred income, payables, fixed assets, borrowings, dividends, corporate tax and sales tax;
  • The model included an integrated discounted cash flow valuation using the projected cash flow outputs;
  • Business name, currency, starting projection period are fully customisable;
  • Revenue, cost, fixed asset and Borrowing category descriptions are fully customisable;
  • The model includes instructions, line item explanations, checks and input validations to help ensure input fields are populated accurately;
  • The model includes a checks dashboard which summarises all the checks included in the various tabs making it easier to identify any errors.





If you require any be-spoke modifications or support, we are more than happy to assist. Please send us a message below or contact us on

Sports Club / Complex Financial Projection - Excel Models


  • 1 Populated Excel Model and 1 Unpopulated Excel Model

bottom of page